Leadership Coaching; Unlock Your Success

By Edna Figueroa - April 4, 2018

There no longer is a well-defined path to career success or personal fulfillment. And more people are willing to take detours along the way in order to achieve a better work-life balance. Now, more than ever, individuals must take responsibility for their journey. That’s not easy, and that’s where coaching can help.

I’m always amazed at the transformations that take place when clients learn to use their strengths to create their future reality. You can overcome your fears and eliminate negative thoughts that are strangling your dreams. When people learn to harness the power hidden within, they can choose actions that support their desires and goals.

As a business leader or entrepreneur, it is possible to create the future you want, but you may need help getting there. The best strategy today for empowering personal growth is having access to a coaching relationship that will inspire you to unlock your highest potential and achieve what you deserve and desire.

Coaching Empowers Your Success

Coaching gives us the tools to adapt our thinking and actions, to continually renew ourselves from within so that we’re prepared to succeed, no matter where we are in today’s cycles of change.

Seeking external help doesn’t make us weak; it empowers us to ride out any storms and changes that come our way.

Coaches help you believe in yourself, and your power to shape your future, regardless of what changes society and the working world throws at you. Working together, you and your coach can create a new vision of your future self, drawing a road map for how to get to the place that makes you truly happy.

Why I Coach

Coaches take on many roles in our interactions with clients, in the service of transforming lives. For coaches, among the challenging questions we ask our clients is the “why” of the one thing they want to change — so it’s only fair that I tell you why I became a coach.

Working with coaches throughout my career has helped me create the future I wanted for myself, and I want to help others receive that same benefit. In a nutshell, I’m addicted to sharing from my heart.

I understand business issues — I’m a PMP, and have managed talent development teams/activities. But as a mother, I’ve also had to handle work-life issues and find the balance between the work I love and the people who love and need me. I can blend my coaching skills with strategic leadership skills from my corporate experience.

Coaching for Teams and Individuals

I want to elevate the cultural conversation in every organization.

Coaches can facilitate the most powerful conversations at the team level. I’m passionate about creating a safe environment to ignite team conversations and actions that will accelerate the transition to a high-performing team. I can create and facilitate the type of training that will yield personal and organizational results that matter.

I think it’s important for entrepreneurs to anchor their inner selves — what they dream of for themselves and their families — with the outer challenges that come with being a business owner. What I bring to the table is an ability to help people connect their inner and outer circles of thinking to unlock their leadership potential. I help business owners stay focused while simultaneously unleashing the creativity needed to achieve their dreams.

I want to be able to connect the dots for business leaders. To inspire them to become the leader they were meant to be and create the best outcome for themselves, their team members, and the entities they serve.

What is Coaching?

According to the International Coaching Federation, coaching is a thought-provoking, creative process designed to maximize a client’s personal and professional potential. Training, by contrast, involves working toward achievement of specific learning objectives based on a set curriculum. Training may help you stay current in the job you have now, but it won’t help you figure out how to get where you want to be as your personal goals and values become more important than your job title.

ICF found that awareness of, and participation in professional coaching is strongly correlated with age; millennials see the value of coaching, with 73% indicating that they were very or somewhat aware of coaching. This is a great leading indicator for us as practitioners but for the organizations to understand their motivations and what set them apart as we design our coaching platforms.

Below is a breakdown of awareness of coaching by generations.

Five Reasons to Consider Leadership Coaching

Are you looking to make a transition, but the path to your destination does not seem clear? Here are five ways personal and leadership coaching can help:

  • Coaches are catalysts for facilitating transitions. We can help you stay motivated and think creatively to help take advantage of opportunities for change
  • We give access to a supportive platform to help clients invent/realize/act on the themes of this chapter in their lives.
  • Guide clients on how to tap into the energy and sense of purpose needed to drive their vision and plans to generate desired results
  • We work in partnership with clients to evoke the passion required to take each step on the journey, and lay out and track progress toward reaching key milestones
  • Help clients identify the most effective system to facilitate their path and give them the self-confidence to sustain their efforts even when the path or destination may not be clear.

Leadership Coaching – It’s All About You

Coaching is different from corporate development training. It’s much more individualized and personal. It’s also a partnership between the client and the coach, designed to ask the challenging questions that no one will dare to ask to help propel you toward your goals. It involves reflection and introspection. Coaching can help identify behaviors or thought patterns that can sabotage a client’s success.

Basic skills necessary for coaching include:

  • active listening;
  • belief in the client’s abilities;
  • building on the positive; and
  • eliminating limiting beliefs.

The Personal Benefits of Coaching

The benefits of coaching are as wide-ranging as the individuals involved. Numerous clients report that coaching positively impacted their careers as well as their lives by helping them to:

  • Establish and take action toward achieving goals
  • Become more self-reliant
  • Gain more job and life satisfaction
  • Contribute more effectively to the team and the organization
  • Take greater responsibility and accountability for actions and commitments
  • Work more easily and productively with others (boss, direct reports, peers)
  • Communicate more effectively

(source: Ken Blanchard Companies, from

And here’s a chart showing the reasons people participate in coaching:


Coach as Catalyst

I believe my role as a coach is to be a catalyst for change. To help executives, managers and entrepreneurs become the leaders they want to be. Breaking out of repeating patterns and old habits is hard. As a coach, my role is to ask hard questions that challenge your perceptions.

Going forward, I’ll be posting to this blog one or two times a month. If you’re curious about the power of coaching, please subscribe to the blog and follow me on Twitter (@coachbizleaders). Please share your feedback on coaching topics that you’re interested in learning more about, or on lessons and insights you’ve applied from a coaching relationship.


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